Articles in the Media Category

Microsoft buys AQuantive for $6 Billion
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Posted in Advertising, Computing, Internet, Marketing, Media on 18 May 2007
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Wow!  First Microsoft spurns a deal to buy YouTube which Google snapped up for $1.65 Billion because it was too pricey.  Now Microsoft agrees to pay double what a firm is worth to pull it into its stable. An act of desperation?  Sure seems like it. Obviously, when Google guys DoubleClick (a direct competitor of […]

American Idol Boots Melinda Off Their Island
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Posted in Advertising, Media, TV on 17 May 2007
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Last night, twitter jockeys across America thumbed down (literally when you consider cell phone key pads) Melinda. What the…?! Indeed, the strongest performer since this season’s opening provided strong, consistent performances from Melinda. But as the oldest aspirant (at 29 which makes me sad), was she doomed from the beginning? It is no secret that […]

New Harry Potter Book – The Order of the Phoenix
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Posted in Books, comics, Film, Internet, Media, Toys, Video Games on 16 May 2007
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Ok, so J.K. Rowling has completed her series about the boy wizard. What does she do now? Launch into a new series? Most certainly but how soon? Say what you will, the lady has created an appealing universe to legions of young readers and that is a good thing. According to this blog, the Ellen […]

Fractional Money Buys You: Jets, Ferraris, Fendi, Yachts … You Know, Happiness
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Posted in Gadgets, Internet, Media, Toys on 15 May 2007
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Back in the day, I had to really work exploiting the under-privileged – quite often past 6 O’Clock! And for what? Just for an opportunity to buy my own private jet, yacht, Ferrari or my own barrel of Jack Daniel’s … But now, you don’t even need to own your own island to be appear […]

iTunes Video Has “No Future,” Forrester “Research,” You Could Not Be More Wrong
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Posted in Apple Mac, Computing, Gadgets, Internet, Marketing, Media, Music, Retail, TV on 14 May 2007
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“In the video space, iTunes is just a temporary flash while consumers wait for better ways to get video. They’re already coming,” said Forrester Research analyst James McQuivey, the author of the study, who also called the paid download video market a “dead end.” TV Show DVD’s – Who would buy that when they can […]

U.S. Postal Service Price Increase Surprises
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Posted in Advertising, Internet, Marketing, Media on 14 May 2007
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Ok, now I am peeved. It is bad enough that postal rates have been jacked up wily nily for the past four years, but now it turns out that not only are rates going up again this Monday, May 14th but there are new rules coming to light now that have not been fully expressed […]

I Can, I Can, ICANN Come Up With Some New Domain Suffixes
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Posted in Advertising, Computing, Internet, Marketing, Media on 12 May 2007
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Stake your claim to internet fame – try to create a new suffix, ICANN seems to be interested in hearing new submissions … I grew sleepy reading this FAQ page which seems to start each answer with … “No, But …” Here is their forum for discussing gTLDs (generic top-level domains) – oh come on, […]

Movie Posters: A World of Dreams
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Posted in Advertising, Marketing, Media on 10 May 2007
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It started out as a simple thing – just a poster to advertise a throwaway thing. Until the 1960’s, no one even cared, it was like something you plastered on a telephone pole to peel off next week … but then people noticed that it was art … (the three sheet of “Attack of the […]

ABC, Cox Bar Ad Skipping in Video on Demand
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Posted in Marketing, Media, TV on 8 May 2007
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The House of the Mouse’ two biggest media properties, ABC along with their cohorts at ESPN, have signed a deal with Cox cable to serve up football games and other ‘hit shows’ but at a price – they will eliminate a consumer’s ability to skip over commercials. Metroxing‘s post yesterday about corporate arrogance apparently continues […]

Sao Paulo Brazil eliminates ALL outdoor advertising
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Posted in Advertising, Marketing, Media, Retail on 4 May 2007
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So what does a major metropolitan area without billboards look like? Check it out at Tony DeMarco’s Flickr site here.   Some go as far as to call plastering of anything not moving with ads “Brandalism”. Doubtful this trend creeps onto U.S. shores but it stuns the mind to contemplate it all.