Articles in the Media Category

Web Start-up Fetchback Creates New Cyberstalker-ware
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Posted in Advertising, Internet, Marketing, Media on 7 September 2007
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The new start-up Fetchback is billing their new “ware” retargeting. “We’re enabling companies to reconnect with a lost customer,” says Chad Little, CEO of Fetchback.  I call it cyberstalking. Fetchback works like this: Say you stumble across the website of Discover Card (which happens to be a Fetchback client). After realizing your mistake after a […]

iPhone Price Drop: Don’t Panic, It’s Really the Perfect PhD Thesis
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Posted in Advertising, Apple, Computing, iPhone, Marketing, Media, Mobile on 6 September 2007
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The just announced price drop of the iPhone to $399 is an interesting launch price scenario that would make for an interesting research piece or PhD thesis. During the launch of any product now, people go look at eBay as the “marketplace” for judging hype and of course, supply & demand. Interestingly enough, during the […]

Business 2.0 Magazine Is Officially Dead
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Posted in Advertising, Internet, Marketing, Media on 5 September 2007
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Business 2.0 will cease publication with its October issue this year.  Launched by Future Media back in 1998 and subsequently sold to Time back in 2000, B2 has had a very interesting run for a magazine. Time has turned down offers from Mansueto Ventures (owners of Fast Company) and others with the buzz on the […]

Wired Magazine’s Quiet Little Custom Cover Effort & Hyperlocality Opp Missed
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Posted in Advertising, Marketing, Media on 30 August 2007
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Around April of this year, subscribers of Wired were provided with a tip-on cover solicitation with an interesting twist. The offer was for the opportunity for anyone (fast enough) to have their own customized cover of Wired with your own photo on it! If you were one of the 5,000 people that responded first, your […]

NBCU and Newscorp Launch New Video Portal Hulu
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Posted in Film, Internet, Marketing, Media, Mobile, TV, Video on 29 August 2007
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Set to go live this October (you can only sign up for the beta right now), the effort is purported to be the two MSM giant’s YouTube killer. Head on over to Hulu now to sign up.

Parlor Trick + Internet Marketing + VOIP = Criss Angel Brillance
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Posted in Advertising, Computing, Internet, Marketing, Media, TV on 27 August 2007
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Parlor Trick 21st Century style. Add one part video datebase programming. Add one part VOIP. Add a dash of showmanship. You have Criss Angel MINDFREAK. Enter a name and phone number because HE will find you and call … From the A&E Show “Criss Angel Mind Freak.”

Apple Sez iPhone Hack? Hack Away!
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Posted in Advertising, Apple, Computing, Financial, Gadgets, Internet, iPhone, Marketing, Media, Mobile on 26 August 2007
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There are at least two announced hacks announced that have “unlocked” most aspects of the iPhone to use on another network. The simpler one is the Turbo SIM – which slips over your old SIM card (with some scissoring required) and you are able to use the phone overseas (presumably not the visual voicemail since […]

Great 404 Page Error Design Roundup
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Posted in Internet, Marketing, Media on 24 August 2007
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Smashing Magazine recently provided a very in-depth look at 404 error pages and then asked their readers to get on the stick and create some kick*ss 404 error pages with the best ones posted for your viewing pleasure. Read on how wit and some design sense might just let you keep some of your readers […]

Handy Reference for Every Character Key on a Mac
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Posted in Advertising, Apple, Apple Mac, Computing, Marketing, Media on 23 August 2007
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Ever wanted to type the copyright icon, or do an accent over an A without having to resort to some character palette? Who hasn’t struggled looking inside a dingbat font folder for one of these like an umlaut? Well the good folks over at GoSquared via their blog Liquidicity have developed three handy PDF docs […]

Discount Code For Logitech Web Site
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Posted in Advertising, Computing, Gadgets, Marketing, Media, Video Games on 23 August 2007
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I felt that my post from yesterday about this game deserved more than an update (although this information resides there as well) because it turns out that after gaining access to the 20% discount code on products ordered from logitech.com will only be shipped to addresses within certain countries which DOES NOT include the U.S. […]