Articles in the Marketing Category

Mattel Pixar Diecast CARS: Luca’s Italian 1:1 Scale Collection (+ Doc & Mater? Now!)
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Posted in Advertising, collecting, diecast, Film, Marketing, Mattel Disney Pixar CARS, Retail, Toys, TV on 14 November 2008
Stats: and 23 Comments

Luca has topped PirateDad’s 1:1 scale Pitty collection with his 1:1 scale … Luigi! 🙂 Okay, it’s actually his grandmother’s and according to Wikipedia, they stopped making this in 1975 – man, she’s done a great job on keeping it pristine … guess it’s those nice warm Mediterranean breezes … The Fiat 500’s are still […]

Mattel Disney Pixar Diecast CARS: CARS Shopping “Q” & Not Very Useful “A”
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Posted in Advertising, collecting, diecast, Film, Marketing, Mattel Disney Pixar CARS, Retail, Toys, TV on 14 November 2008
Stats: and 157 Comments

Who would’ve thunk that the most organized way to shop for CARS is at Kmart on a folding table at an appointed hour. FuzzyLloyd asks and sums up the situation nicely: “I went to my Walmart two nights ago and the woman stocking told me that they are getting a bunch of Cars on Tuesday […]

Mattel Disney Pixar Diecast CARS: Walmart Confusion, Changes & More Confusion
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Posted in Advertising, collecting, diecast, Film, Marketing, Mattel Disney Pixar CARS, Retail, Toys, TV on 13 November 2008
Stats: and 59 Comments

If there was a grand plan, it’s now just a sham of a mockery of a travesty of a plan … Did Walmart get scared that us consumers were downgrading? That instead of CARS, we might have to buy dinner in a jar? I have to say, I’m no casserole expert but I’ve never eaten […]

Mattel Disney Pixar Diecast CARS: Oversized CASE B Pictorial
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Posted in Advertising, collecting, diecast, Film, Marketing, Mattel Disney Pixar CARS, Retail, Toys, TV on 13 November 2008
Stats: and 45 Comments

I know it’s hard to believe but it’s like Gold Mia & Tia … in the next few days or weeks, they will realize the giant stack of cartons they have to walk around for a smoke & to-backy chew break are filled with oversized CARS – mainly CASE B – it is in the […]

Mattel Disney Pixar Diecast CARS: The Shake ‘N Go Mack
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Posted in Advertising, collecting, diecast, Film, Marketing, Mattel Disney Pixar CARS, Retail, Toys, TV on 12 November 2008
Stats: and 27 Comments

If you’re planning on buying the Shake ‘N Go … Target has an extra car included for the same price … a King …

Mattel Disney Pixar Diecast CARS: Mattel Shipping Says HI!
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Posted in Advertising, collecting, diecast, Film, Marketing, Mattel Disney Pixar CARS, Retail, Toys, TV on 12 November 2008
Stats: and 55 Comments

So, you know the thing where Mattel said that Walmart was getting CASE A of the Haulers? Well, that’s changed. Mattel just shipped out CASE A to retailers & re-sellers who ordered it. In case you forgot, CASE A is two of each of these. They should arrive in another couple days to be shelved […]

Mattel Disney Pixar CARS: Collectors First Checklist Check List
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Posted in Advertising, collecting, diecast, Film, Marketing, Mattel Disney Pixar CARS, Retail, Toys, TV on 11 November 2008
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If you thought your election ballot was complicated, this Checklist was exhausting to compile but here for those who are building a collection of “first” appearance of a particular CAR, here you go … it’s massive but it’s down to two pages. I sure this list will provoke some ecumenical arguments, discussions and name-calling of […]

Take Five With You – Our Widget
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Posted in Advertising, collecting, diecast, Film, Internet, Marketing, Mattel Disney Pixar CARS, Media, Retail, Toys, TV on 11 November 2008
Stats: and 16 Comments

If you blog or spend time on the little thing called FaceBook or MySpace, you can now add a widget of OUR RECENT POSTS to see what we’re up to … Just follow the LINK TO OUR PAGE HERE. It’s pretty straightforward to add to FaceBook, MySpace, Blogger, etc, etc … You even have size […]

Mattel Disney Pixar CARS: International World of CARS & Storyteller’s Update
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Posted in Advertising, collecting, diecast, Film, Marketing, Mattel Disney Pixar CARS, Retail, Toys, TV on 11 November 2008
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The WORLD OF CARS is available in Italian as “Stories of Radiator Springs.” I wonder if it’s available in other European languages? German? French? Let us know or send us a scan of the cover. Thanks, “Luca!” Of course, in the US, the cover looks like this (the Target version): And from this book come […]

Mattel Disney Pixar Diecast CARS: Lane Mates Check List & Sealed Cases
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Posted in Advertising, collecting, diecast, Film, Marketing, Mattel Disney Pixar CARS, Retail, Toys, TV on 9 November 2008
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The short card “Lane Mates” are certainly an odd duck portion of the line. In theory, by having shorter cards, stores can hang more pegs and hence, more sales per square pegboard and while Mattel doesn’t save much on cardboard, you times $.001 cents by a couple million and it adds up … except that […]