Articles in the Marketing Category

Mattel Disney Pixar Diecast CARS: Ground Control to Major CARS
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Posted in Advertising, collecting, diecast, Film, Internet, Marketing, Mattel Disney Pixar CARS, Retail, Toys, TV on 18 December 2008
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Commencing countdown, engines on … Today is probably your last day to get ground shipping to your house … So, take your protein pills and commence your online clicks … If you want your village to look as nice as Lorri R’s … (though if you’re one of those grumpy bah humbug Grinches, look away […]

Mattel Disney Pixar Diecast CARS: Movie Moments World Tour – France
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Posted in Advertising, collecting, diecast, Film, Marketing, Mattel Disney Pixar CARS, Retail, Toys, TV on 17 December 2008
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Well, no sign of what’s going with Movie Moments at our French store, Tarjay 🙂 Anyway have access to take a peek and let us know when the Target Movie Moments are arriving? Here are some nice pics from Dave of the MM’s in France … (or known in France as ‘Scenes Du Film.”)

Mattel Disney Pixar Diecast CARS: How To Identify Your Walmart
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Posted in Advertising, collecting, diecast, Film, Marketing, Mattel Disney Pixar CARS, Retail, Toys, TV on 17 December 2008
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Sure, there is the giant sign out front that reads Walmart or Walmart SuperCenter and so forth but for CARS buyers, there are three different designations that you will need to identify what kind of Walmart you are in … (and thank you Caitlin/FPG for the perfect renditions of the “different” WM logos … 🙂 […]

Mattel Disney Pixar Diecast CARS: This Just In – Rain Can Be Wet
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Posted in Advertising, collecting, diecast, Film, Marketing, Mattel Disney Pixar CARS, Retail, Toys, TV on 17 December 2008
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It’s too bad I don’t access to a time lapse or live webcam of this WM storage foliage center … Here was from last week … It was cold (well for California) … Then this week, we got this thing that fell from the sky, it doesn’t happen very often – I think we call […]

Mattel Disney Pixar Diecast CARS: The Glue That Doesn’t Bind
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Posted in Advertising, collecting, diecast, Film, Marketing, Mattel Disney Pixar CARS, Retail, Toys, TV on 16 December 2008
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“That glue that does not bind will surely tear us asunder …” I think that was Thomas Paine or was it Manny Ramierz? Welcome to the Pristine-Card-With-No-Glue party … as well as reports in France and the UK … so it’s an equal opportunity thing …

Mattel Disney Pixar Diecast CARS: Should You Chase the Chase or Stay Chaste?
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Posted in Advertising, collecting, diecast, Film, Marketing, Mattel Disney Pixar CARS, Retail, Toys, TV on 16 December 2008
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Of course, the whole CHASE thing is artificial. They take a CAR, much like a lot of another CAR, add something to it and call it a CHASE Car … even telling you upfront with the CHASE snipe on the card. The McQueen with Bumper Stickers had an ‘internal’ listed production run of 20,000 CARS […]

Mattel Disney Pixar Diecast CARS: Through Thick & Thin
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Posted in Advertising, collecting, diecast, Film, Marketing, Mattel Disney Pixar CARS, Retail, Toys, TV, Uncategorized on 16 December 2008
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For those keeping track, the new cardbacks are .065 mm in thickness … While the previous WORLD OF CARS cardbacks are .079 mm in thickness or a little under 20% difference. As noted, the difference in the cardboard being thinner means it’s much likely to get damaged or show more shelf wear-box rub during shipping […]

Mattel Disney Pixar Diecast CARS: December Collecting, The Poster
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Posted in Advertising, collecting, diecast, Film, Internet, Marketing, Mattel Disney Pixar CARS, Retail, Toys, TV on 16 December 2008
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Thanks, Keith S. for putting this nice visual poster college of what is out there in some perfect world where you can walk into a store and find nearly everything 🙂 He has also uploaded it to our FLIKR POOL page. Extra large size here. Here is one in check list form but nice to […]

Mattel Disney Pixar Diecast CARS: The Apple Customs
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Posted in Advertising, collecting, diecast, Film, Internet, Marketing, Mattel Disney Pixar CARS, Retail, Toys, TV on 15 December 2008
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As promised from the ‘Dreaming of Comic Con 2009‘ post, here are the rest of custom Apple CARS created and photographed by Aroldo Pongetti. Thanks! Mia & Tia will jump on every bandwagon 🙂 And of course Aroldo didn’t stop there … how about Luigi’s mom from the Storyteller’s book? And one I’m surprised Mattel […]

Mattel Disney Pixar Diecast CARS: Dustin Mellows – A Gem of a CAR
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Posted in Advertising, collecting, diecast, Film, Internet, Marketing, Mattel Disney Pixar CARS, Retail, Toys, TV on 15 December 2008
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Dustin Mellows is not just one of the nicest CARS, it is one of the nicest diecast EVER. Not only was he a character that flies through a 2-second scene in a 90-minute movie, he’s a truck from 50 years ago – but yet, Mattel say fit to make him perfect. The sculpt and reproduction/manufacturing […]