Articles in the Apple Mac Category

How To Backup Your Mac: Not Fun But Necessary
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Posted in Apple Mac, Computing, Gadgets, Internet, Media on 7 June 2007
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Backing up your computer is pretty much the least fun you can have on your Mac. Do you need to backup? All you have to do is answer this question. “Can I reformat your hard drive right now?” Your answer? a) “Sure, whatever.” b) “I Don’t Think so …” c) “Noooooooooooo!!!!!!!!!!!!!!!!!!!!!!” If you answered A […]

Why Mac Ads Are Not Like iPhone’s “Demo Ads”
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Posted in Advertising, Apple Mac, Computing, Gadgets, Internet, Marketing, Media, TV on 6 June 2007
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The new iPhone ads are very slick and offer a dazzling demo of why you’d want one. So, some people wonder (like TUAW) why Mac ads aren’t like the iPhone – why are they of the I’m a Mac and I’m a PC variety and not outright demos of features of the Mac. For that […]

AppleTV: EXACTLY as Promised
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Posted in Apple Mac, Computing, Film, Gadgets, Internet, Marketing, Media, Retail, TV on 3 June 2007
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I suppose in some senses it’s a good thing that everyone expects every Apple product release to sell 100 million – of course, that’s not very realistic … in the realm of all consumer electronics, of the millions of gadgets released, only a few have reached that lofty, lofty ICONIC benchmark including the Sony Walkman […]

Another Mac Bundled Software That Will Save You $400: PREVIEW
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Posted in Apple Mac, Computing, Internet on 1 June 2007
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It’s easy to dismiss PREVIEW as another little tidbit utility. After all, it just seems to open JPEG files you drag off from websites … but it’s that and so much more if you use it and need much more. Did you know you can copy text off of PDF’s? Make copies of images? Crop […]

iTunes EMI DRM Free + 50 Other Online Mp3 Stores for Your iPod
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Posted in Apple Mac, Computing, Gadgets, Media, Music, Retail on 31 May 2007
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Yesterday, most if not all of EMI tracks on the iTunes music store went DRM-free for $1.29. You can pay $.30 to convert your tracks from Fairplay AAC 128kbps to AAC 256 kbps. Since Apple keeps track of your purchases, after you download and install iTunes 7.2, you will be presented with a list of […]

Free & Nearly Free Phone Calls & Texting From Your Mac
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Posted in Apple Mac, Computing, Internet on 29 May 2007
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Computer to Computer “VOIP” Skype, of course. Free calls worldwide to fellow Skypers. SIP/Gizmo – same free calls to fellow Gizmo users. Both offer phone numbers to dial in locally worldwide. Gizmo is offering 40 minutes to landlines, cells, etc for signing up another Gizmo user. GizmoCall: Free phone calls worldwide – if you can […]

iPhone Clone to Hit US Shores Prior to Apple Launch of the Real Deal
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Posted in Apple Mac, Computing, Gadgets, Marketing on 29 May 2007
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The Chinese are very agile in their bootlegging and just as apt at creating one-offs (ok, blatant ripoffs) of hot consumer brands. The CECT P168 phone is modeled directly against the upcoming iphone. They have obviously copied the wallpaper but also many of the specs including: a 3.5-inch QVGA LCD touchscreen, a 2 Megapixel camera […]

The Calm Before the iPhone Arrival Storm: The Last Days of the Cell Phone Industry Cabal
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Posted in Apple Mac, Computing, Gadgets, Internet, Marketing, Retail on 28 May 2007
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It is interesting how in the final days before the iPhone Arrival Storm, the other cell phone manufacturers and cell phones networks seem to think all is well. That, no, they haven’t really noticed that they are guardians of a decaying system – much like feudal lords thinking the serfs would never rise up and […]

How to Run Your Business Using Only Web Apps: Bring Mac & Safari (or Firefox)
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Posted in Apple Mac, Computing, Gadgets, Internet, Marketing, Media on 25 May 2007
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We live in some pretty interesting times – your Mac comes with some astounding software and whatever else you need is pretty much on the web. Of course, the question to ask if you really need “boxed” business apps? Do you really need a full blown word processor? How many tables or newsletters do you […]

Laser vs Inkjet vs Dye Sub: Quick Buying Guide
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Posted in Apple Mac, Computing, Internet, Marketing, Retail on 24 May 2007
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The printer market is constantly in a state of change – new models are always coming out – and usually with brilliant names like XTS-4320 which replaced the XTS-470 … but of course, you knew that. The main reason is they don’t really want you to remember the model number, just the brand name. But […]