Toys R Us.com Back … Powered by Target
ToysRUs.com is back and its run by Target …
Target Corporation (NYSE: TGT) and Tru Kids, the proud parent of the Toys“R”Us® brand, announced today that Target’s toy assortment, digital capabilities and fulfillment services will support the new online and in-store Toys“R”Us shopping experiences in the United States.
Relaunching today, ToysRUs.com features content-rich videos and articles on the latest trends and hottest toy brands, in-depth product reviews, hot toy lists and brand experiences to help consumers find the perfect toys and gifts to delight kids of all ages. Consumers browsing toys on ToysRUs.com can click “Buy Now at Target.com” to be automatically linked to the same product page on Target.com to complete their purchase.
There are going to e a few Toys R Us retail stores but apparently they will be just be ‘showcase’ stores where the will demo a lot of toys – not sure how that will work but TRU.com and Target.com seem to pretty much carry the same Disney CARS …