Hasbro Says Please Buy a Lot of Transformers So We Can Make Another Movie
“Brian Goldner, Hasbro President and CEO, claims the films have largely focused on the same group of hero and villain robots – resulting in limited variation for the toy line.
Goldner asserted, for Transformers 4, the story would center around a new batch of robots – for the purpose of refreshing the toy line.
[The failure to meet expectations for the toys were] because of same characters in all three movies. This is why Transformers 4 will have a new cast of [robot] characters and it will be a story revolving around these new characters. Goldner said Transformers will branch out to more categories”
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11 June 2014
2 Comments
Transformers were toys first, a cartoon second. It always was about the toys! p.s. The movie doesn’t disappointed. I think it’s funny that they had to cast two generations of eye candy: Marky Mark for old broads like me and then the hot, young types (his daughter and her boyfriend) for everyone that didn’t grow up watching Saturday morning cartoons in the ’80s.
There are already a bunch of Bumblebees and Optimus Primes from the new movie warming shelves.