Apparently when this student housing caught fire, one student called mom & dad first who then called 911 … so in case your kids are going off to college and even if they scored 2400 on the SAT … you might quiz them on the proper sequence of phone calls when there’s a fire … […]

Some of you might not know that Mater’s voice is actually recorded by a human (shhh!!!!!) … here’s Larry the Cable Guy recording music and voice overs for his ride at CARS Land …

Interesting how making the mascots 3D doesn’t make them better … But it is funny how you needed to add the word SUGAR below a giant use of the word SUGAR onto the box 50 years ago. 🙂 You can check out the rest at BuzzFeed.

How can you go wrong with a mashup of Jenga and Donkey Kong + Mario? Or the cutest starship plush … Star Trek Door Chime … • Motion-sensitive door chime for fans of Star Trek • Modeled after the communicator panels on The Original Series • Mount it next to your door (on whatever side […]

A fun look photo back at the heyday of the View Master 3D viewer … at Black Harbor.com There are really cool photos of history with great photos of the original View Master viewers HERE. Or the history of the company from Wikipedia (owned by Mattel now!). Sadly they no longer make the scenic-travel reels […]

Mattel loves the new Micro Drifters … here’s the massive track set … This motorized set features lots of areas for these innovative vehicles to race, drift and swarm-just like they do in the Disney Pixar Cars films. When kids are ready for the race to end, they can flip the lever and see who […]

If you would like to see the electroluminescence lights-on flow of electricity to your iPhone-iPad, check out Dexim’s new USB Charger & Sync Cable … And it even changes color and “flow rate.” And there’s a video of it in action! Also available in a variety of colors.

i4U has gathered up all the YouTube links to all the Super Bowl ads … Pretty weak year for ads. I think I only really laughed at the ETrade Baby Game Day one – stupid yes, but I laughed. The Dictator was stupid-funny. Trailer funny but for an entire film? The Met Life was cute […]

Top 10 Thoughts After Viewing This Trailer … 10) This is actually an amazing trailer … they have actually edited the WORST parts of Phantom Menace, AND added a community access channel “funny man,” narrator to explain in 400 words why you need to see Phantom Menace …because it’s so freakin’ complicated. 09) Somehow LucasFilm […]

If you’re curious if your store got anything new, here are two quick tests – if you find these variants on the store shelves, the store you are standing in has gotten in some newer cases … 1-Piece Lightning McQueen … 1-Piece Lightning McQueen is available in singles case B (but not case C). And […]