Article Archive for 29 July 2008
Posted in Advertising, CARS, Checklist, collecting, Film, Marketing, Mattel Disney Pixar CARS, Retail, Toys, TV on 29 July 2008
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A few weeks ago when I first posted with more details and photos regarding the STORYTELLER series coming, I discussed and asked if we were straying from the movie as the “sole universe” of the characters for the diecast line … well, it turns out the STORYTELLER series is edging closer to the EXPANDED UNIVERSE […]
Posted in Advertising, collecting, Film, Marketing, Mattel Disney Pixar CARS, Toys, TV on 29 July 2008
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Give the People What They Want … For some of the characters from CARS that don’t fit into the general 1:55 scale, we have a new addition to the line, “Oversized.” They will come on oversized cards. This appears to be the official name. Speaking of giving the people what they want? Thaunk you very […]
Posted in Advertising, CARS, Checklist, collecting, Film, Marketing, Mattel Disney Pixar CARS, Media, Retail, Toys, TV on 29 July 2008
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Until now, we have not had an official “chase” CAR in the CARS lineup. What is a ‘chase’ CAR? It is literally a CAR you have to chase after. It is special car (or action figure) that is packed in limited quantity – in this situation, there are 20,000 “stickers” McQueen inserted into CASE R […]
Posted in CARS, Checklist, collecting, Design, Film, Marketing, Mattel Disney Pixar CARS, Media, Retail, Toys, TV on 29 July 2008
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Wandering into the Mattel booth was like stepping in some dream world candy-like shop where it was all edible and seemed too good to be true. I kept asking people to pinch me … Well, okay, just these two in the Mattel booth … Um … oh yeah, where was I again, oh yeah, diecast […]